Client: Bradfield College
Bradfield College is a private senior school in Berkshire. Like many of its type it is committed to giving as many children as possible from less advantaged backgrounds the opportunity to learn and grow and what is an undoubtedly privileged environment. It has been a privilege for us to play a part in two campaigns to raise money to make that possible.
Bright Futures
Bright Futures is about persuading people to donate today, so we wanted to give people an immediate sense of what their contributions can, and do, achieve.
Leave a Legacy
Leave a Legacy has a longer term ambition of getting people to leave Bradfield something in their will, so for this film we focussed as much on why people were already doing that.